How it works
Join program
Create your account or email us to join.
Earn points
Earn points through purchases, reviews, birthdays and more.
Redeem
Enjoy special pricing, early access, cobbler services, thoughtful gifts and custom color moments.
Move Up Tiers
Strutter
Sign up
Insider
After spending $2,000
DS VIP
After spending $5,000
DS Atelier
After spending $8,000
Birthday rewards
$50 birthday reward
$50 birthday reward
$50 birthday reward
$50 birthday reward
Cobbler services
15% off services
15% off services
Free repairs up to $100 on DS shoes
Free repair on all DS shoes
Early access to new collections
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% off all orders
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10% off all orders
15% off all orders
15% off all orders
Gift with purchase
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Design your own custom colorway of a current style with Daniella
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Strutter
Sign up
Birthday rewards
$50 birthday reward
Cobbler services
15% off services
Early access to new collections
% off all orders
Gift with purchase
Design your own custom colorway of a current style with Daniella
Insider
After spending $2,000
Birthday rewards
$50 birthday reward
Cobbler services
15% off services
Early access to new collections
% off all orders
10% off all orders
Gift with purchase
Design your own custom colorway of a current style with Daniella
DS VIP
After spending $5,000
Birthday rewards
$50 birthday reward
Cobbler services
Free repairs up to $100 on DS shoes
Early access to new collections
% off all orders
15% off all orders
Gift with purchase
Design your own custom colorway of a current style with Daniella
DS Atelier
After spending $8,000
Birthday rewards
$50 birthday reward
Cobbler services
Free repair on all DS shoes
Early access to new collections
% off all orders
15% off all orders
Gift with purchase
Design your own custom colorway of a current style with Daniella